Influencers being paid to promote the CCP and its propaganda might not seem that unusual, especially given the lengths the CCP goes to to control the narrative on China inside and outside the country. China has effectively co-opted all the media in China through strict censorship and control of celebrities. But the CCP realizes that most people outside of China aren't as likely to be snookered by Chinese influencers on Chinese social media as Chinese citizens are. Enter the international influencers on western platforms like YouTube whose mouth the CCP "borrows" to spread its message. For a fee of course.